Marketing

Pricing

Pricing is a marketing strategy and pricing a home right requires balancing a myriad of factors. In partnership with you we consider the following to net you the most while remaining competitive. Market condition, property condition, location, market trends, comparative analysis of like properties sold and timing.

Home Prep

After a thorough review of your home, we will provide recommendations needed to support the maximum price and to attract the best buyers. If needed, we have reliable and cost-efficient vendors including movers, window washers, house cleaners, carpet cleaners, handymen, landscapers, painters, and flooring contractors. We coordinate and oversee the vendors to assist you with all your needs.

Professional
Photography
and Videography

At Nashville Realty Group® we use only the best professional photographers to represent the Brokerage. They will take many photos and/or video of your home, using the latest and most sophisticated techniques, to ensure the absolute best photos and videos are used in the marketing of your home.

Brochures, Flyers,
Postcards, and
In-House Marketing

All Nashville Realty Group® Listing materials are professionally created and printed. Printed materials are easy to share and will differentiate your home from the competition.

Print is always on and always performing and is edited to include the best features and upgrades of your home. We also deploy in-house marketing such a “House Book” to showcase your home and increase the buyer’s experience.

SOCIAL MEDIA |
INTERNET EXPOSURE

Our listings are marketed extensively on social media including Instagram, Facebook, Twitter, LinkedIn, and YouTube. We’ll strategize a targeted social media campaign using these top social networks to garner exclusive attention to your property. This may include professionally designed social templates that will feature your home in the brightest light

Innovative Open Houses

At Nashville Realty Group® we have written the book on Open Houses. Open houses are a great opportunity to interact with buyer’s looking for homes, either on their own or with their agent. This creates an opportunity to demonstrate the features and benefits as to why your home is the best home for their needs.

Digital
Footprint

Our marketing approach scales to a wider range of potential buyers online. Through ListHub your property will be featured on over 500 Real Estate sites and will appear on all the top online search sites for maximum exposure. Google searches, Zillow, Instagram, Redfin Realtor.com.

For Sale Signs

A Nashville Realty Group® our agents use professional and branded signs to identify that your home is offered for sale.

Home Staging

Whether it’s an easy decluttering or a full-scale approach, staging emphasizes all the best features of your home while compelling potential buyers to see it as their own. A staged home makes an impactful impression through print and digital media, as well.

Showing
Service

A home tour is an important part of a buyer’s journey when dreams start to become reality. But the process of coordinating schedules — of buyers, buyers’ agents, sellers, and sellers’ agents — can be cumbersome and challenging. At Nashville Realty Group® we use ShowingTime showing service. This service streamlines scheduling by automating a complicated process, allowing buyers to tour properties without playing phone tag and eliminating stress for our sellers.

Direct Mail

As part of your Marketing Strategy, we deploy professionally created marketing collateral of your home to target market via mailings to a large database of potential buyers.

Broker Tour

A broker tour for your home will introduce your home to the brokers who are on tour regularly. These agents are keeping up on the inventory and searching for buyer needs. On your tour, we point out the various highlights and features of your home to give it its best exposure to the market. (When available)

Nationwide Referral Network

Nashville Realty Group® belongs to a nationwide referral network that will provide additional exposure for your home to this motivated group of agents.

VIRTUAL TOUR

We have the resources to stay connected with interested buyers, even at a physical distance. Whether it is through our tech programs, we have the means to give your home the exposure it needs.

Home Warranty

If needed, we may provide a home warranty during the listing period.

Transaction Management

We will manage the details of your real estate transaction to ensure you close in a timely fashion and with as little stress as possible.

After You Close

Our business is based on relationships and outstanding service. After you close, we will be your source for referrals for all types of businesses. We partner with competent professionals who would be happy to assist you with any home maintenance or repairs.